Trump Shifts Focus to Fintech After Memecoins
With the launch of Truth.Fi, the media and technology company linked to U.S. President Donald Trump is making a significant entry into the FinTech and financial services sector.
Trump’s influence in the cryptocurrency sector appears to be diminishing. Reuters reports that the announcement has already sparked a market reaction, with shares of Trump Media and Technology Group (TMTG) rising over 10 percent in early trading.
Investing in Crypto Assets
TMTG plans to diversify its $700 million cash reserves by investing up to $250 million in various crypto assets.
Charles Schwab offers strategic advice on the available options, including exchange-traded funds (ETFs), separately managed accounts, and cryptocurrencies. Trump Media’s decision to enter the financial services sector is aligned with broader trends in digital asset adoption and Trump’s perspective on cryptocurrencies.
Trump Media and Technology Group (DJT) has announced its expansion into financial services and FinTech through https://t.co/U7egaE7UEa. The company will invest up to $250 million from its $700 million cash balance via Charles Schwab while focusing on various investment opportunities…
Incrypted(@incrypted) January 29, 2025.
Set for an official launch in 2025, Truth.Fi aims to offer diverse investment products aimed at attracting a wide range of investors. This includes SMAs, ETFs, plus customized SMAs tailored for specific sectors such as American manufacturing and energy companies.
TMTG’s offerings will feature Bitcoin among other cryptocurrencies as potential investments.
The announcement states that Charles Schwab will advise Truth.Fi on investment strategies while providing expertise in managing those funds. Additionally, TMTG has partnered with Yorkville Advisors as a registered advisor for these new financial products concerning an expansion of Truth Social.
Devin Nunes Remarks:
“Truth.Fi represents a natural extension of the Truth Social Movement.” We began by establishing a social media platform that encourages free speech; then we introduced an ultra-fast TV streaming service; now we’re advancing into investments along with decentralized finance solutions.
p >= “… Now let’s celebrate who we truly are: We Win! Join my special Trump community today!” – Donald J. Trump (@realDonaldTrump) January 18 ,2025”
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“Creating American First investment vehicles supports our mission of building an ecosystem enabling American patriots to safeguard against cancellation threats using censorship controls against big tech.” Additionally ,the platform aims at fostering “Patriot Economy” enhancing support towards promoting services prioritizing American values supporting businesses fostering independence from traditional banking avenues resonating successfully within Trump’s growing base concerned about self sufficiency. blockquote >